Who’s the founder?

With over 20 years of experience in brand identity, web design and digital advertising, Yamini Chandra specialises in creating impactful creative strategies that seamlessly connect design, storytelling and performance marketing. Her focus is on developing visually striking and strategically robust brand experiences that drive engagement, conversions and long-term brand loyalty.

She has successfully led creative campaigns across various industries, utilising insights from consumer behaviour, digital trends and data-driven storytelling to achieve high-impact results. From launching brands and products to crafting resonant brand identities, designing user-centered websites and executing performance-driven digital ad campaigns, she excels at blending creativity with strategy.

Driven by a passion for innovation, Yamini consistently stays ahead of emerging design trends, continually updating and expanding her skillset to stay at the forefront of the industry.

Here’s a little name drop—
just a few of the brands and companies I’ve had the pleasure of working with. Feeling impressed yet?

That’s what they said!

  • Venu Kavarthapu

    "Yaminnie has provided a number of services including designing and branding for our annual international medical conferences. She is a highly talented and versatile designer and her approach to understanding the needs of the clients is exceptional. Our conference logo designed by her speaks volumes on her attention to detail. I have no hesitation in recommender Yamini to any clients requiring such services."

    Venu Kavarthapu

    Associate Professor. Orthopaedic Surgeon at King’s College Hospital, London Bridge Hospital, Orthopaedic Lead, King’s Diabetic Foot Unti. Ed COm BOFAS, Past President International Association of Diabetic Foot Surgeons

  • Rachit Nagalia

    "It was an absolute pleasure to work with Yaminnie. She designed a company logo, perfectly capturing the vague ideas we had around what the logo needed to say and signify. Her design went over and above what we expected. Her highly professional approach was an added advantage."

    Rachit Nagalia

    Business. Pricing, Strategy, Product-market fit or anything start-up.

  • Rajesh Rajput

    "Yaminnie has great capabilities on print and digital medium across any platform. She's blessed with creative concept and thinking and has technical knowledge to give them a life. At SapientNitro I've worked with Yamini on multiple pitch work as well as on projects. I found that she has exceptional knowledge about print and also have keen interest in digital medium. Yamini is extremely dedicated and passionate when it comes to design, she has dealt with some of the most complicated pitch and design projects and always come up with great and creative solutions. I would not hesitate to say that she is one of the keenest learners I've worked with. I believe that with her knowledge of both print and digital medium she has a great future in this domain. Best of luck for your future endeavors! Cheers"

    Rajesh Rajput

    Type Designer

  • Ankita

    "Yaminnie and I worked in Sapient together in different projects. Yaminnie is well classy and artistic person who understands the user experience well and based on her expertise she comes up with the best design solution. Her unique and innovative approach towards the design make the brand more prominent and effective. Best resource and personality with a great solution providing skills"

    Ankita

    Marketing Leader | 360° Brand & Growth Expert | Digital Marketing | Integrated Marketing | 15+ Years of Brand Building Experience

  • Sanjeev Saikia

    "Full of life. A cheerful disposition. A sharp mind. The willingness to experiment with ideas. A sense of ownership. Pride in her work. Makes Yaminnie a great person to have as a team member."

    Sanjeev Saikia

    Consultant Creative Director and Digital Marketer at Free Flying

  • Abhay Vir

    "Working with Yaminnie was a great experience. I loved the way she could interpret ideas and give them meaningful expressions. Together we churned some memorable work and I still hold a lot of them with great pride. She is amongst those art directors who can really help copywriters to better their own visualization skills. She is a fantastic person too."

    Abhay Vir

    Copywriter | Innovator | Founder. Experienced advertising professional with a panache for innovation and founder of INDevotion.

  • Saurabh Dey

    “Well, she is an energetic, eager to experiment kind of person. A real asset to any firm. She is honest, keeps egos aside, and is willing to give in a 100% to any creative concept every single day.”

    Saurabh Dey

    Graphic Designer / Brand Builder

  • Debashish Mondal

    "Yaminnie is a beautiful and soft hearted person and has a very good knowledge in creativity and is an asset to have in the team. Working with her has been a great experience and I wish her the best for the future."

    Debashish Mondal

    Motion Graphics and Creative

  • Bimlesh Srivastava

    "Yaminnie is a dedicated person who works with enthusiasm. Possesses a great eye for details and extremely creative bent of mind. She has a deep knowledge of understanding the client requirements and converting them into practical reality. I thoroughly enjoyed working together."

    Bimlesh Srivastava

    Team Lead - Communication Design at Futuring